FlixBus Expands Ontario Network with Service to Horseshoe Valley Resort

+++ New stop offers a convenient, affordable option to one of Ontario’s premier ski destinations

DALLAS, January 30, 2025 – FlixBus, the fastest-growing intercity bus service in North America, today announced it has launched a new stop at Horseshoe Valley Resort, one of Ontario’s premier winter destinations. The stop expands FlixBus' Toronto-Sudbury service, enhancing connectivity to key destinations such as downtown Barrie, Parry Sound, Port Severn, and Waubaushene. By adding Horseshoe Valley Resort to the route, the service improves access for travelers from Toronto and surrounding areas, making it easier for more people to enjoy one of the province’s top resorts.

Just in time for the peak of ski season, the new service operates one round trip per day from Thursday to Monday, giving travelers a convenient and affordable way to reach the resort while reducing reliance on personal vehicles during popular travel months. Passengers also benefit from modern amenities, including spacious seating, free Wi-Fi, onboard restrooms, and real-time bus tracking. 

“This new stop is an opportunity to give travelers a simpler, more affordable way to access one of Ontario’s most beloved resorts,” said Karina Frayter, head of communications at Flix North America. “Horseshoe Valley is a great example of the destinations we want to connect people with – places that bring people together and create unforgettable memories.”

Horseshoe Valley Resort is a year-round destination offering breathtaking scenery, outdoor activities and cozy amenities. During the winter months, it’s a hub for skiing, snowboarding, tubing, and snowshoeing. The addition of this new stop makes it easier than ever for visitors to access all that Horseshoe Valley has to offer, without the need to worry about the stress of driving.

“We are excited to partner with FlixBus to provide visitors with an easy and convenient way to reach our resort,” said Jonathan Reid, chief operations officer at Freed Hotels & Resorts. “This collaboration aligns perfectly with our goal of making our resort experience more accessible so everyone to enjoy the adventure and relaxation we have to offer.”

Expanding Access to Leisure Travel in North America

The addition of Horseshoe Valley Resort underscores FlixBus’s broader commitment to connecting travelers with unique leisure destinations across North America. With its extensive network, FlixBus focuses on providing affordable and convenient travel options to ski towns, national parks, beaches, and other popular vacation spots.

As inflation and rising travel costs shape consumer decisions, intercity buses are gaining popularity as a stress-free and budget-friendly alternative. Whether it’s heading to a resort like Horseshoe Valley or exploring other iconic destinations, FlixBus offers a reliable and comfortable way to travel.

Passengers can book tickets to Horseshoe Valley Resort at flixbus.com or via the FlixBus mobile app. For more information, schedules, and fares, visit flixbus.com.

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Media Contacts:

Merrill Leedom, PR Communications Manager | press@flixbus.com 

Further information about FlixBus is available at flixbus.com. Additionally, press information and media library can be found at flixbus.com/company/press-room. For up-to-the-minute information and real-time updates, as well as company news and announcements, find FlixBus on X , Facebook, Instagram, and LinkedIn.  

Sarah Tyler, Marketing Manager | saraht@horseshoeresort.com 

Further information about Horseshoe Valley Resort is available at horseshoeresort.com. Find Horseshoe Valley Resort on Facebook, Instagram, and LinkedIn.  

About Flix North America Inc. 

Flix North America Inc., the parent company of FlixBus Inc. and Greyhound Lines, Inc., is a leading provider of long-distance bus transportation in North America. We’re a subsidiary of Germany-based Flix SE, a global travel technology company operating bus and train services in more than 40 countries across four continents. Greyhound and FlixBus, together with their trusted partners, offer the most extensive coast-to-coast network of intercity bus routes, providing travelers with affordable and sustainable transportation options to over 1,600 destinations in the U.S., Canada, and Mexico. More than 12 million passengers ride with us each year. Our mission is to keep communities connected and help drive affordable and sustainable travel for everyone. For more information, please visit our website and press room.

About Horseshoe Valley Resort

Horseshoe Valley Resort, established in 1962, is a four-season family-friendly getaway destination for outdoor adventures, conveniently located just over an hour north of Toronto and 20 minutes from Barrie. Experience the scenic surroundings of Horseshoe Valley. Horseshoe Valley Resort is a property of Freed Hotels & Resorts. With 29 Alpine ski and snowboard runs, 30 km of groomed Nordic trails, terrain park, snow tubing, snowshoeing, fat biking, 18-hole golf course, lift-operated downhill bike park, mini putting, Lake Horseshoe, Treetop Trekking, Yamaha Adventures, hiking and biking trails, two restaurants, Amba Spa and more, there’s something for everyone!